Rolex is the most popular watch brand on Instagram

Luxury watch specialists analyzed the number of watch brands’ hashtags on Instagram to see which brands are the most popular and influential on the social media app. It found that Rolex is the world’s most popular watch on Instagram, with Rolex watches totaling a whopping 2,497,606 hashtags. Instagram users have used the Rolex watch hashtag more than 1.8 million times. The company was founded more than 100 years ago and released its first watch in 1926. The “Oyster” model was patented and sold as the world’s first waterproof watch, which is still influential today. Many models have been released, each one embodying the brand’s luxury.
A spokesperson for Chrono24.com commented: “Watches are an effective way to complement the style and are sometimes used as statement pieces to emulate success, with many using social media to show off their luxury watches. The data shows that watchmakers like replica Rolex and Seiko are the most popular, but fashion designer brands like Michael Kors and Guess are breaking into the watchmaking industry. It’s interesting to see ‘affordable’ watches dominate among popular brands, with seven of the top ten offering extremely valuable timepieces.”
Rather than the traditional Jubilee style long associated with GMT Master watches, this latest model features a ceramic bezel displayed on an Oyster bracelet in green and black. Whatever name the watch world decides to go by, if this watch is an icon of the usually very conservative Rolex, then we could be in for a treat in the coming years!
You can get the full details of the GMT Master II Ref. 126720VTNR If you don’t want to put your name on Rolex’s famous never-ending waiting list, then the best way to get a GMT Master is to buy a pre-owned Rolex. If you want to buy from a trusted dealer, then head over to Chrono24 – the world’s leading marketplace for luxury watches.